A.by BOM Cosmetics is a premium skincare brand, and has originated as a part of the A. by BOM Boutique- a luxury salon in Seoul's affluent Gangnam district. Extremely popular amongst celebrities, beauty experts and gurus, the brand has become a cult favourite, with a massive fan base especially on social media.
Their philosophy is to create skincare that cares for both people and nature, and as a result also reflects the harmony between the two. With their expertise A. by BOM have created products that classy, timeless products with excellent formulations. From ingredients, to packaging- they tie together an in-depth understanding of skin and its requirements with the needs of modern life.