THIS IS KITAO MATCHA
a leader in J-beauty for over 100 years.
You read that right, we’ve been creating high-quality cosmetics that bring out the absolute best in your skin since 1919. And since the beginning, we’ve stayed true to our brand by producing clean skincare that is deeply rooted in the traditions of J-beauty, right down to our ethically-sourced, ECOCERT-certified organic matcha that comes to you directly from Kyoto, Japan.Packed with Superfoods
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Matcha
Chia Seed
Quinoa
AÇAI
Sake
Rice Extract
Shea Butter
Petroleum
Camu Camu
Our Timeline
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1919
The Start Of Our Legacy
Our founder, Kunishiro Kawabata, began in the cosmetics industry in Japan over a century ago. We got our start in the Japanese beauty scene with talcum powders + cosmetic creams and have been improving our skincare formulas ever since. -
1921
Expanding Internationally
Just two years later, we were already ready to join the foreign trade market and began shipping products to customers worldwide. -
1930 - 1933
Becoming Kitao + Overseas
A decade after opening our doors, we officially established ourselves as Kitao Cosmetics Co. (a name you may recognize now as our parent company, Kitao USA), and opened our first cosmetics factory in overseas -
1972
Branching Out To Manufacturing
After half a century of improving our own formulas, we realized we could further share our magic by opening a cosmetics outsourcing company, BISHO Chemical Co. With the opening of BISHO, we found other cosmetics companies were just as excited to work with us as our loyal customers had been for the past 50+ years. -
1988
Welcoming Our CEO
Kiyoshi Kawabata has been leading the team at Kitao in cosmetics for over three decades, constantly striving for innovation and creativity in developing new products. -
1988
Award Winning Leaders In The Industry
Kitao’s long history of excellence in the Japanese cosmetics industry earned us an award from the Governor of Osaka Prefecture, Mr. Masaru Kishi, for our decades of work improving the pharmaceutical and health world. -
2019
100 Year Celebration + Ulta
We celebrated our 100th birthday the best way we know how- Getting more products we love to our customers who have followed us on our journey! In 2019, we launched our Kitao products at Ulta and expanded our Kitao family even further. -
2021
2021 And Beyond
We are now proudly Kitao USA, Inc. and looking forward to the next 100 years of high-quality, organic, Japanese beauty. Thank you for following us on our journey